If you use Facebook Events as a way to let your network know about upcoming happenings they might have an interest in, like we do often, then here's a few changes that you need to know about. The last one is one that you might not like too much.
1. Cleaner Interface
First the interface is a bit cleaner with all actions tucked into one space on the Events page. All the important details of Day, Time, and Location are also more more prevalent right at the top of the event listing. We like simple and clean, so we'll count this as good change.
2. Removes "Not-Attending"
The "Not-Attending" list (photo below) has also been de-emphasized, or really it seems to have gone away. Which is a nice plus because it removes any sort of potential negative perception of your event that may have been caused by seeing someone who is NOT going. Kind of a weird social psychology "peer pressure" sort of a thing, but it makes sense. I mean there's no way I'm going to go, if Ashton Kutcher or Gary Vaynerchuk aren't going either!
3. Bing Maps
This one might only be interesting to the wonkiest of us nerds, but the new Events module now also supports the integration of Bing maps. This is a nice easy convenience for your guests, but it's also the next step in the Facebook/Microsoft convergence... but that's a whole other blog.
4. and finally,
the one you might hate... removal of the "Share" function.
We're not too sure as to why, but Facebook has decided to remove the "Share" function from the Events module. Why might you hate this change? We'll if you have a large network, and you'd like to share an event with them, but would like to spare yourself the time of inviting each and every person in your friends list the easy solution is simply share the event in your Timeline. With the removal of that function you are now forced into the labor intensive option of inviting one at a time. Of course, there's also the "Hey, I'm going to this" reason for sharing on Facebook, and sadly I don't have a workaround for you on that one...
Fortunately though there are other options. If you run your own social network with a platform like NING, as we do for 562CityLife.com, or Eventbrite.com you can also create your listing there and simply share the link in your Timeline.
Do you create and manage events using Social Media? Do you just like to "Share" were you're going? Let us know what tools you prefer and have found to be the most effective.
Also, thanks to @rockyvy, @esbulk, and @alainawiens for helping me know I wasn't crazy this morning when this function went missing. Check out @alainawiens blog on the same issue here: http://alainawiens.wordpress.com/2011/11/17/facebook-events-now-include-the-option-to-join-but-not-share/
Fri, November 18, 2011
by Matt Saunders filed under